"Free Market Madness" Published

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Free Market Madness: Why Human Nature Is at Odds with Economics--and Why It Matters is the third book by former CBSSM Peter Ubel, MD. Dr. Ubel explains that our free-market economy is based on the assumption that we always act in our own self-interest. But, using his understanding of psychology and behavior, he then shows that humans are not always rational, and he argues that in some cases government must regulate markets for our own health and well-being. Dr. Ubel's vivid stories bring his message home to anyone interested in improving the way American society works. This publication of Harvard Business Press can be ordered at amazon.com, borders.com, or barnesandnoble.com